Services For Athletes

Trademark Registration and Intellectual Property Protection

At Frieser Legal, we recognize the importance of protecting your intellectual property as a college athlete. With college athletes now able to sign NIL endorsement deals, it is more important than ever that you effectively protect and enforce your rights. In an extremely dynamic and fast-moving marketplace, our trademark practice can help to achieve this protection.

Trademark Registration
A trademark can be a logo, symbol, phrase or word that is associated with you and your brand. There are several key benefits to registering a trademark with the U.S. Patent and Trademark Office. The most important benefit is to help protect your mark from infringement by others. In other words, it protects you against other people or businesses using your brand without your permission. Additionally, having a valid registration can greatly assist you in enforcing your legal rights if someone is engaging in infringing activity. Frieser Legal advises clients on the entire trademark registration process, including an analysis of your eligibility to receive a trademark and preparing the filing documents. Additionally, Frieser Legal represents clients in responding to USPTO Office Actions.

Trademark Rights Enforcement
If you find that a person or business is using your brand without your permission, you must take action. A cease-and-desist letter will often suffice, but you may need to pursue further legal action to enforce your rights. Our firm advises clients on the appropriate action to take when they discover another party infringing on their trademarks or improperly associating with their brand.