Services for Athletes

Name, Image, and Likeness Contracts

With college athletes able to profit from their name, image, and likeness (NIL) through endorsement deals, sponsorships, brand partnerships, and university revenue-sharing agreements, effectively navigating the contractual implications is imperative. While this creates exciting opportunities, the NIL marketplace is complex and constantly evolving, making experienced legal guidance essential.

At Frieser Legal, we represent college athletes in all aspects of the NIL landscape, including:
• NIL contract drafting, review, and negotiation;
• Ensuring compliance with state NIL laws, NCAA regulations, and conference or school policies;
• Advising on brand partnerships, sponsorship agreements, and endorsement deals; and
• Collaborating with sports agents to secure fair and enforceable agreements.

Our deep knowledge of NCAA rules and the sports industry ensures that your NIL deals are legally sound, financially fair, and strategically aligned with your athletic career.


Principal Attorney Joshua Frieser with client Michael Carroll, All-American Alabama OL, and his family.
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