About Frieser Legal

Frieser Legal is a boutique law firm located in Milwaukee, Wisconsin. The firm is dedicated to meeting the legal needs of athletes, agents, sponsors, and sports industry businesses. We strive to understand the unique and complex legal challenges that our clients face and assist them in navigating the dynamic sports marketplace.

With a focus on intercollegiate athletics, our attorneys represent clients in athletics governing body regulatory affairs, name, image, and likeness (NIL) agreements, sport sponsorship and licensing contracts, and in related intellectual property and corporate matters. The firm provides counsel to athletes on a variety of legal matters, including eligibility and disciplinary proceedings, agency representation agreements, NIL contracts, and intellectual property. Additionally, we provide legal support to sports agencies, serve as outside general counsel to various sports industry ventures, and advise corporate sponsors of athletes and sports properties.

Frieser Legal is ranked as one of the top 100 law firm sports practices by Hackney Publications, the nation’s leading publisher of sports law periodicals.

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Frieser Legal is proud to be an inaugural member of the NIL Verified Network. The NIL Verified Network, established by NIL Network, is a membership program made up of service providers dedicated to ensuring transparency, honesty, and fairness within the emerging NIL industry. The initial businesses were chosen due to their consistent display of athlete-focused business practices.

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Client Reviews

Sylvia B.

“I needed assistance in gaining eligibility for my son to continue to be able to play varsity sports, after we had relocated. The process was confusing and scary, my son (a Junior) was devastated as he was being told he would not have eligibility and that is when I contacted Frieser Legal. Josh was a professional from the moment I spoke to him on the phone. He took the time to listen to everything I had to say. Josh responded in real time and made sure to answer any questions throughout this stressful situation. I’m grateful for the work Josh did for us. I would absolutely recommend him for any of your sports concerns you may have. If I had to do this all over again, there is no one else I would go to. My son is now eligible and excited to start the 2024 Track & Field season. Thank you Josh for everything you have done!!!”

Joshua S.

“Working with Josh has been a fantastic experience. His expertise, attention to detail, and genuine care for our business needs has far exceeded expectations. Highly recommend his services!”

Michelle M.

“Working with Josh over the past year has been a wonderful experience. He’s patient, detail-oriented, incredibly knowledgeable, and gets things DONE. Every small business owner would be lucky to have a Josh in their corner.”

Nick M.

“Thank you Josh for a very positive experience. Speaking in person, over the phone, and via Zoom, you made it very easy for our team and provided great advice on the topic. Your knowledge and expertise are very impressive and we look forward to working with you again in the future. Thank you.”

Joshua K.

“Frieser Legal is an excellent firm. They helped my agency create representation contracts that fit my clients and my needs. Josh has an excellent knowledge of NIL compliance.”

Max W.

“Joshua was unbelievably detailed and helped with trademark questions I needed answered quickly. The advice gave me the peace of mind in my business endeavor. The communication with him was seamless, highly professional and easy. I will be using his service and expertise again soon.”

Daniel W.

“I needed help with an issue regarding social media & copyright infringement guidelines and Josh was extremely detailed, helpful, and best of all quick in his response! Within literal minutes I got the assistance I needed. I wanted to create NFL-oriented content without infringing on their IP, and Josh explained exactly how I could do this, and I ultimately did! Mind you, that is a very complex topic in today’s digital landscape, yet Josh delivered the info in a concise/easy to understand manner. 100% will be going back to Josh whenever I need legal assistance in any regard.”

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