Much has been made of the rule changes in college athletics, with the NCAA allowing college athletes to profit off of their name, image, and likeness since July 1st, 2021. The NIL market—already a billion-dollar industry—is only set to grow, as more businesses will seek to capitalize on the opportunities provided through athlete sponsorship. The “NIL era” has… Continue reading Navigating the World of NIL as a Sponsor
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Taking NIL to the Next Level: What to Look for in Year Two
As the second school year of the NIL era is about to begin, many collegiate student-athletes have taken advantage of the opportunities that have come with the ability to market their name, image, and likeness. In year two, college athletes should consider taking the next steps to advance their NIL activity. Here are four things to help take your… Continue reading Taking NIL to the Next Level: What to Look for in Year Two
NIL for International Student-Athletes
Beginning on July 1, 2021, the NCAA amended its bylaws to allow student-athletes to receive compensation in exchange for their Name, Image and Likeness (NIL) for the first time. College athletes across the country have since signed thousands of endorsement deals worth millions of dollars. One projection expects the college athletics NIL market to grow to $1 billion… Continue reading NIL for International Student-Athletes
The Transfer Portal: Legal Considerations for Student-Athletes
With the spring semester nearing its conclusion, spring football is underway, and the NCAA men’s and women’s basketball tournaments have wrapped up. A common occurrence at this point in the semester is student-athletes entering the transfer portal. In the wake of changes in both NCAA and conference legislation requiring transferring student-athletes in some sports to… Continue reading The Transfer Portal: Legal Considerations for Student-Athletes
Tax Implications of NIL for Student-Athletes
As tax season is looming, many student-athletes that have earned income for NIL activities over the past year will likely interact with the IRS for the first time. Student-athletes should be mindful that their income from NIL deals over the past year are now subject to applicable federal and state income taxes. For NIL deals… Continue reading Tax Implications of NIL for Student-Athletes
College Athletes’ Brands and Possible Trademark Infringement
With college athletes able to profit off their name, image, and likeness (NIL), many have turned to creating and building their own brands. Building a brand can come with the use of a trade name and a personalized logo, specific to the student-athlete. Utilizing a brand name and logo can potentially expose a student-athlete to… Continue reading College Athletes’ Brands and Possible Trademark Infringement